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BSI Awards honors the most effective ways to connect with consumers through social media. Our awards this year is judged by the leading experts in the marketing industry. New categories have been introduced to ensure more opportunities for great campaigns to be recognized.
For Competing Categories, the campaigns are evaluated by a jury of leading experts. The social media impact of each campaign is measured by Buzzmetrics.
We are open for submissions at the moment.
For New Contributor, the brands are evaluated based on BSI Top10 Social Media Ranking.
BSI Top10 Social Media Ranking is the most trusted source for measuring performance of brands and influencers on social media.
All participants are selected by Buzzmetrics from monthly BSI Top10 Social Media Ranking.
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BSI Awards 2026 – Vietnam’s leading marketing award organized by Buzzmetrics – makes its grand return with the theme “Social-First. Real Impact.” The fifth season introduces a renewed evaluation system based on the Qualified Users Index, new award categories reflecting emerging tech trends like AI in marketing, and the largest one-day Marketing Festival gathering over 1,000 professionals. BSI Awards 2026 continues its mission to celebrate creativity, authenticity, and the true impact of marketing in a new era.
The BSI Awards 2024 recorded participation from 99 campaigns representing 53 brands and 34 agencies in the Competing Categories group. A total of 7 Gold, 8 Silver, and 6 Bronze awards were presented this year.
On July 6, 2023, the list of winning campaigns for each Competing Category was announced at the “BSI Awards 2023: Stepping into the Social Multiverse with Data” ceremony. This was the result of a submissions, shortlisting, and deliberation process that lasted more than six months.
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