Step 2 / 3
Case study details
Scoring sections will be weighted differently, depending on category. For example, strategy will be the most important factor to determine the best social media campaign but when it comes to the best use of content creativity, insight will be first considered. For more details about our judging process for each category, please view our guideline HERE.
Comprehensive BSI scoring (for more details):
- Buzz volume
- Audience scale
- Sentiment score
- Relevant score
- Virality score
- Diversity score
- Audience score
Social marketing performance benchmark by Buzzmetrics